TikTok is introducing a updated setting that enables them to reduce the volume of AI-made media appearing in their streams. This step comes as the service announced that it now features over 1 billion AI videos.
Testing and Rollout
The new functionality is undergoing trials over the next few weeks before a global release. This development coincides with a surge in AI-generated material, fueled by emerging AI video creators.
AI Content on Other Platforms
Recent reports that nearly 10% of the most rapidly expanding channels on a popular video site exclusively feature content made by AI. A considerable share of this material is classified as low-quality AI content, a phrase for poor-quality, bulk-generated content that is typically nonsensical or dreamlike.
Our research shows that a lot of users like content made with AI tools, from AI artwork to educational videos, and we aim to give people the option to adjust the amount of that, based on their own preferences,” said a company executive.
AI on the Platform
The platform announced that there are currently 1.3bn videos on its service identified as made with AI. In total, over 100 mn pieces of content are uploaded to the service every day, making AI-generated material a minor portion of its complete catalog.
How to Adjust Settings
Viewers will be capable of limit or boost the amount of AI-generated videos they see by opening the topic control feature in the app and picking “AI-generated content”. Further subjects that can already be adjusted under the setting encompass news, fashion, aesthetics, and choreography.
AI Disclosure Rules
TikTok’s rules oblige creators to identify convincing artificially created content, and it bans dangerous deepfakes of public figures or critical incidents. Any realistic artificial content that is without a tag can be taken down under its community policies.
In addition, the app will henceforth apply an “AI-made” label to content created with its own AI tools, or flagged by an industry-wide initiative for spotting content made by AI. This step is intended to stop users from attempting to circumvent the tagging system.
AI Literacy Programs
TikTok is additionally launching a two million dollar educational fund for experts and organizations to create educational content about responsible artificial intelligence. This project will assist educational bodies focused on teaching coding and technology.
Platform Protection
The platform has defended its safety measures, during discussion over proposals to make redundant hundreds of review team members in the United Kingdom. TikTok is expected to cut hundreds of positions in its user protection department in its British office, with worker representatives and digital protection specialists raising concerns that humans are being replaced by machine-led review.
A senior executive explained that human moderation would still have a role, but artificial intelligence can shield workers by removing the most distressing content prior to it has to be seen by humans. TikTok announced a notable drop in shocking and graphic content handled by content reviewers over the past year due to the use of its AI tools.
It is vital to combine people and machines to ensure user safety,” the official commented. “We’ll have staff as part of that process, but we also think it’s highly necessary to reduce exposure to unsafe media as rapidly, which is why a lot of the machine support is making a difference work at speed.”
